Spokesperson Media and Message Training, Content Creation,  Social Media,  Influencer Relations,  Messaging and Repositioning

Influencer Relations

It’s our job to forge strong relationships between our clients and all of the channels that reach their customers and partners. From media to analysts to bloggers, we act as an integral link, sharing our understanding of what’s of interest to these targets, how they want to engage and what compels them to write or share opinions about our clients.

We have the long-standing relationships to guide you in delivering the supporting information, insight and access to executives and customers. The result is media coverage that validates your position in the market, influences purchasing decisions and positively shapes public perceptions.

Case Study


NATIONAL INSTRUMENTS: Full-Court Business Press

Securing coverage in the national press is a challenge – especially for a company that works behinds the scenes to help electronics manufacturers test their products before they go to market. National Instruments (NI) had focused on telling its story to the engineering community since its inception, but when the company crossed the $1 billion revenue threshold in 2011, execs decided it was time to escalate efforts when connecting with more mainstream business audiences. LPP’s media strategy.... read more.
 

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