Susan McCarronSue’s colleagues will be the first to tell you that she’s a health nut – the kind that always has a number of “superfoods” in her lunchtime salad and considers 12-mile hikes and half marathons “fun.” So it made perfect sense that she joined LPP’s healthcare practice in 2005, after getting her start in journalism and tech PR.
Sue works with companies across the healthcare chain and keeps clients and co-workers happy and healthy with her true passion for the latest and greatest in clinical research, medical devices and healthcare IT. An avid reader and a journalist at heart, Sue loves writing and making friends in the healthcare media – which certainly leads to great benefits for her clients. When she’s not working, on a treadmill or in the kitchen cooking vegetables, she’s volunteering with her husband at Big Brothers Big Sisters and reminding folks of her Italian heritage (Sue’s only Irish by marriage!).
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"Getting real matters. Helping to align reality with reputation is key. This I consider very compelling. The time our team spends getting to know us is commendable." - LPP Client
"You have to understand the value of PR to appreciate the value of LPP. So I think this idea is meaningful to those who really appreciate the work it takes to align the right message for the right medium at the right time." – LPP Client
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