New visual communication — colourful and dynamic, just like working at LPP!

Animation, gadgets, stickers, posters, cover photos, jelly beans and even… socks — all of this reflects LPP’s new visual communication as an employer. Step into the graphic vibe of our employer branding campaign!

Animation, gifts and more — the visual side of our campaign

In the lift, by the printer and in the corridor – stickers with the slogan complementing our brand name, ‘We attract with products. We inspire with people’,appeared all around LPP offices.These colourful elements are part of our new employer branding campaign, through which we showcase LPP from the inside. We present the company and its energy, share our everyday life and talk about what makes it such a diverse and creative workplace. Bold posters also appeared across our store teams.

At the end of September, our employees were welcomed with small gifts featuring motifs from the new campaign. Stickers to decorate any item, vibrant socks in all sizes and tasty jelly beans to sweeten the day helped spread the campaign spirit. And that’s not all. Every LPP employee is an ambassador of our brand. That’s why our office, logistics and retail teams can now use new LinkedIn cover photos designed in campaign colours, with slogans that perfectly capture the essence of LPP.

Check out the short animation that will give you an even better feel of our campaign’s graphic style: