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Flagship LPP brand wins in two categories in the CEE Retail Awards competition

The CEE Retail Awards competition awarded prizes to the best entities in the commercial property market in Central and Eastern Europe. LPP won two statuettes this year for the development of the Reserved brand in the following categories: Fashion Retailer (over 500 sqm) and Kids’ Retailer.

CEE Retail Awards have been granted for sixteen years by, the publisher of magazines and the organiser of events in the commercial property industry. The jury appreciated companies whose activities have influenced the dynamics of the development and competitiveness of retail trade in the region. During the gala, statuettes were awarded in 40 categories, and the event was attended by more than one hundred representatives of the trade industry in the region.

This year, this company from Gdańsk received two statuettes for the development of the Reserved brand. The jury awarded prizes in the categories: Fashion Retailer (over 500 sqm) and Kids’ Retailer.

The two awards for Reserved confirm the brand’s reputation and recognition in Central and Eastern Europe. On the one hand, attention was paid to the brand’s collections, which follow leading global trends and their high quality, which is also of great importance in the case of children’s products. On the other hand, the dynamic expansion of the brand was appreciated. Our showrooms are established in the best locations. We also place much emphasis on the shopping convenience and the visual aspects of them. This, combined with technological solutions implemented by us in our showrooms, has a significant impact on the user experience, which is appreciated by our increasingly demanding customers – said Krzysztof Bocianowski, leasing and expansion director at LPP, who was there to represent the company at the gala.

Prizes in all the categories in the CEE Retail Awards competition are granted by a jury composed of representatives of the industry, including shopping centre directors, representatives of key tenants and large retail agencies, owners of commercial facilities, investors and developers.


LPP is a Polish family company, one of the most dynamically developing in the clothing industry in the Central European region. It has been successfully operating in Poland and abroad for 30 years, selling collections in such prestigious capitals as London, Helsinki and Tel Aviv. LPP manages 5 fashion brands: Reserved, Cropp, House, Mohito and Sinsay, whose offer is available today in traditional and online sales in almost 40 markets worldwide. The company has a network of over 2,000 stores with a total area of 1.9 million m2 and distributes clothing and accessories to 3 continents every year. LPP also plays an important role, providing jobs for nearly 30,000 people in offices and sales structures in Poland, countries in Europe, Asia and Africa. The company is listed on the Warsaw Stock Exchange as part of the WIG20 index and belongs to the prestigious MSCI Poland index.